Build a Strong Amazon Brand Store.
Improve the shopping experience for your customers with enhancements.
Any brand can access Amazon Brand Stores by enrolling in Amazon’s Brand Registry. Once enrolled, brands can establish a personalized Brand Store, showcasing products, marketing messages, videos, and imagery. For brands not currently in Amazon’s Brand Registry, registration is necessary to qualify for creating a Brand Store and leveraging these features for an enhanced online presence and customer engagement."
- Your Brand Store replaces the default search results when customers select your brand link on Amazon.
- Build Brand Stores in Seller or Vendor Central accounts for a tailored shopping experience.
- Direct Sponsored Brand Ads to your Brand Store for targeted marketing impact.
- Brand Stores show on desktop, mobile browsers, and the Amazon app for a versatile shopping experience.
- Brand Registry is required for your brand to create a storefront on Amazon.
Benefits of Building an Amazon Brand Store.
Discover the positive impact on your conversion rate and sales by implementing a Brand Store on Amazon.
Templates & Store Guidelines.
Select a template or craft your custom design.
To initiate Brand Store development, access the store editor in your Amazon seller or vendor account under the 'Store' section. Brand registration is essential for access. Stores consist of sections segmented into blocks, incorporating products, images, and messaging.
- Select a maximum number of modules per template for a tailored and impactful Brand Store on Amazon.
- Comprises auto product suggestions, full-screen media modules, excluding Split Section, in the selection.
- Incorporate Split Sections limitlessly, providing flexibility and customization in crafting your Amazon Brand Store.
- These segments divide a full block into 2-8 smaller ones, allowing flexible structure for an optimal Brand Store layout.
- Customize each square or rectangular block with images, videos, or text for an engaging and personalized Brand Store layout.
Crafting Amazon A+ Content for Brand Excellence
Development through submission — we manage all aspects.
Centered on highlighting your brand, our professionals guide you through the entire process of creating a Brand Store on Amazon. Recognizing your brand expertise, we collaborate to build an impactful store. Our development team ensures the design aligns with your brand style, educating consumers about your offerings. We review your categories and products, guaranteeing a comprehensive representation that resonates with your brand on Amazon.
Amazon Brand Stores, like all features, have design constraints. While images and videos are permitted, they must adhere to specific specifications and sizes for template compatibility. Basic content formatting, such as bold or CAPITALIZED text, is acceptable, but other styles are restricted. The positive aspect is that our expert team comprehends these content guidelines and will create a store aligning with client needs, staying within Amazon's visual boundaries and guidelines."
The Final Results
Builds Amazon Brand Awareness with a Distinctive Brand Store.
After Amazon's review and approval, your live Brand Store will have a dedicated URL like amazon.com/yourbrand. Traffic, especially from Sponsored Brand Ads, boosts exposure on Amazon and attracts search engine visibility. This results in external traffic driven to your Brand Store through search engine results, enhancing overall reach and engagement.
- Upon approval, your store displays when users click your brand name or logo on product listing pages.
- Enhances brand visibility and recognition on the Amazon platform, fostering increased awareness among users.
- Showcase all your products in a single, centralized location.
- Link Sponsored Brand Ads directly to your Amazon Brand Store.
- Drive external traffic to your Amazon Store for increased visibility and engagement.